. Revive Your Marketing
Few companies fail because they try too hard to
understand customers and give them what they
want and need. Before you take the irreversible
step of giving up on your business, go back to
your customers and ask them what they want. Ask
them how and whether you can supply it. This is a
worthwhile exercise for any business, but for the
enterprise in trouble, it’s a necessary move before
investing any significant effort in an attempted
revival.
You may find that your customers are still willing
and able to buy your product but you aren’t
making it available to them in a way they can do
so. For instance, if you advertise exclusively in a
local newspaper and your customers are now
getting their news mostly online, they’re not
seeing your ads. If your advertising channels,
pricing, or other aspects of marketing have gone
astray, retargeting them can revive your business
in a hurry.
One of the least expensive ways of reviving a
company’s marketing is through direct e-mail. The
cost of sending individual e-mail is negligible. And
for the price of renting a new list, you can reach
out to new markets. Other approaches that can
cost-effectively reach new or existing customers
include employing search engine marketing,
developing relationships via social media.
SUCCESS BREAKFAST today with OIC
For more enquiries,
Contact:+2348060412749
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